TITLE

Lego stages its own concert

PUB. DATE
February 1997
SOURCE
Marketing Event;Feb97, p8
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on Lego's plan to market its product, licensing and Legoland offers alongside its toy business at the 1997 International Toy and Hobby Fair.
ACCESSION #
325386

 

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