TITLE

Carrier Stores "Evolve" and Show the "Experience"

AUTHOR(S)
Alleven, Monica
PUB. DATE
June 2008
SOURCE
Wireless Week;6/1/2008, Vol. 14 Issue 11, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the changes taking place at telecommunications carrier stores. While carriers use various distribution points, it's the carrier-owned stores that still remain the biggest outlets for handset sales, accounting for 63% of unit sales in the first quarter of 2008. The telephones in the evolutionary stores are live and charged, so people can make actual telephone calls and play with the features.
ACCESSION #
32526072

 

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