TITLE

Paxil

AUTHOR(S)
Goetzl, David
PUB. DATE
June 2000
SOURCE
Advertising Age;6/26/2000, Vol. 71 Issue 27, ps16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Introduces Barry Brand, chosen as one of the best minds in marketing by 'Advertising Age' magazine. His position as product director for the prescription antidepressant drug Paxil for SmithKline Beecham; His marketing campaign for Paxil.
ACCESSION #
3250255

 

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