TITLE

CEOs step in

PUB. DATE
June 2000
SOURCE
Advertising Age;6/26/2000, Vol. 71 Issue 27, p46
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the cooperation of chief executive officers from some of the largest marketers in the United States for the development of the Privacy Leadership Initiative coalition. Advertising campaign released by the coalition to inform consumers on the issue of privacy; Efforts of Congress to control the sharing of personal information by companies on the Internet.
ACCESSION #
3249902

 

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