TITLE

Napster explores adding advertising to site

AUTHOR(S)
Friedman, Wayne
PUB. DATE
June 2000
SOURCE
Advertising Age;6/26/2000, Vol. 71 Issue 27, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the possibility that Internet music service Napster may sell advertising on its Web site. Reports of discussions between Napster and advertising sales companies including Massive Media Group; Limitations placed on advertising by Napster's Web site; Legal troubles Napster faces from record labels for violation of copyright infringement laws; Other deals Napster is making.
ACCESSION #
3249840

 

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