TITLE

Direct marketing tool on CD-ROM

PUB. DATE
May 2000
SOURCE
Manager: British Journal of Administrative Management;May/Jun2000, Issue 20, p6
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Features the Business Select TM V2.0 CD ROM for marketers, launched by Equifax and The Business Database, a division of Yellow Pages. Specifications and capabilities; User benefits; Size of the database.
ACCESSION #
3249551

 

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