The return of Lassie

Fleenor, D. Gail
May 2008
Progressive Grocer;5/1/2008, Vol. 87 Issue 6, p120
Trade Publication
The article reports on the impact of pet food recalls in the U.S. on the sales of the category. Consumers panicked as pet food recalls struck the market in mid-March 2007. The U.S. Food & Drug Administration (FDA) ordered the recalls due to contaminants in vegetable proteins imported to the U.S. from China and used as ingredients in pet food. Kurt Gallagher of Pet Food Institute notes that overall total sales for the pet food industry have returned.


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