TITLE

Firing Line

AUTHOR(S)
Sraeel, Holly
PUB. DATE
April 2008
SOURCE
Bank Technology News;Apr2008, Vol. 21 Issue 4, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents a survey conducted by Harris Interactive on the use of consumers in mobile banking in the U.S. The survey reveals that 53% of consumers do not need mobile-banking choices on their cellular telephones, while 16% use mobile-banking services. Results show that 35% of consumers stated that they were open in applying basic sevices like account-balance inquires and intrabank-funds transfer, while 33% stated that they like text-message alerts.
ACCESSION #
32433402

 

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