P&G's Mad Scramble
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- How can P&G rebuild its sliding reputation? Kemp, Gail // Marketing (00253650);6/15/2000, p17
Reports on the business prospects of Procter & Gamble Co. after the appointment of Alan Lafley as its chief executive officer and president. Lafley's replacement of Durk Jager who was forced to resign; Hiring of John Pepper as chairman; Failure of Jager to achieve profit targets; Risky business...
- Procter & Gamble wobbled because it forgot its people. Dignam, Conor // Marketing (00253650);6/15/2000, p21
Comments on the dismissal of Durk Jager as chief executive of Procter & Gamble Co., his replacement by Alan Lafley and the return of John Pepper to the firm as chairman. Impact of executive changes on people's perception of the firm as a symbol of stability and control; Failure of Jager to get...
- Media shifts likely as P&G cuts to core. Neff, Jack // Advertising Age;6/12/2000, Vol. 71 Issue 25, p1
This article reports that the resignation of Durk Jager and the appointment of A.G. Lafley to the position of vice president-chief executive officer at Procter and Gamble Co. signals a shift in the marketing direction of the company. Under Lafley's management, the company is expected to focus on...
- Getting P&G righted again. // Advertising Age;6/19/2000, Vol. 71 Issue 26, p54
Presents an editorial which discusses the appointment of A.G. Lafley to lead Procter & Gamble (P&G) after the departure of Durk Jager. Why Jager's management style was not a good fit at P&G; Impact of Lafley's hiring on advertising agencies sales-based commissions; Philosophy at P&G under Lafley.
- New P&G CEO seeks to reverse tide. Grossman, Andrea M. // Drug Store News;6/26/2000, Vol. 22 Issue 9, p4
Reports on the appointment of Alan G. Lafley as president, chief executive and director of the Procter & Gamble, replacing Durk Jager. Career background of Jager; Comments from William Steele of Banc of America Securities; Information on the leadership of Jager.
- Q&A with Lafley: It's the consumer, stupid. Neff, Jack // Advertising Age;2/23/2004, Vol. 75 Issue 8, p20
Interviews A. G. Lafley, CEO of Procter & Gamble. Differences in the strategic direction of the company under Lafley and under former CEO Durk Jager; Changes to the company's culture; Relationship with former chief executive officers.
- Lafley's P&G Brand Cull and the 80/20 Rule. Schrage, Michael // Harvard Business Review Digital Articles;8/4/2014, p2
The article discusses the plan of consumer products company Procter & Gamble (P&G) chief executive officer A. G. Lafley to cull up to 100 brands as part of a strategy to improve P&G's financial performance and mentions the repercussions of following the 80/20 retail industry rule.
- BACK ON TRACK? Mitchell, Alan // Marketing Week;6/29/2000, Vol. 23 Issue 22, p28
Presents the views of Alan Lafley, head of Procter & Gamble (P&G), on the problems plaguing the company. Efforts to reinvent P&G's business model; Loss of trust of shareholders; Ousting of chief executive Durk Jager; Optimism of Lafley on the financial performance of the company in 2000.
- The Tide Changes. Steiner, Christopher // Forbes Asia;6/8/2009, Vol. 5 Issue 10, p28
The article focuses on the need of innovation to facilitate the business of Procter & Gamble Co. (P&G), which has been affected by the recession and controlled consumer spending. It is stated that the company's chief executive officer (CEO) A.G. Lafley might need some innovative tips to retain...
- More power for P&G's innovator. Smith, Stuart // Marketing Week;2/3/2005, Vol. 28 Issue 5, p3
Focuses on the strategy of CEO A. G. Lafley that contributed to the success of packaged goods manufacturer Procter & Gamble Co. Determination of Lafley to escape comoditization; Concentration of Lafley on structural attractions which means technological innovations of their products; Move of the...