TITLE

Dodge snips its way around actors' strike

AUTHOR(S)
Cantwell, Julie
PUB. DATE
June 2000
SOURCE
Automotive News;6/12/2000, Vol. 74 Issue 5879, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on how advertising agency, BBDO Detroit, came up with a commercial for the DaimlerChrysler automobile division, Dodge, using pre-recorded images of Dodge spokesman Edward Herrmann. Herrmann's refusal to work during the commercial actors' strike; Demands made by the striking commercial actors.
ACCESSION #
3234161

 

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