TITLE

Building a Beast

AUTHOR(S)
Kelly, Tim
PUB. DATE
May 2008
SOURCE
Forbes Asia;5/19/2008, Vol. 4 Issue 9, p64
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article presents information about the entrepreneurship of Japanese businessman Akio Mitsuoka. As a teenager in the 1960s, Mitsuoka longed to own a race car. Today he's the president of the firm Mitsuoka Motors which owns 47 dealerships selling Hummers, Cadillacs, Alfa Romeos, and also manufactures cars. The firm spent $10 million to create the Orochi, a gas-guzzling race car. Since the car went on sale two years ago, he's sold 40 in Japan and 2 in Singapore at roughly $100,000 each.
ACCESSION #
32185672

 

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