Leading Man

Pomerantz, Dorothy
May 2008
Forbes Asia;5/19/2008, Vol. 4 Issue 9, p24
The article presents information about the business strategy of News Corp.'s president Peter Chernin. Chernin wants to drag Hollywood into the Internet age and is using his company's most valuable assets to make it happen. The News Corp. president watched in horror as the recent writers' strike paralyzed Hollywood over the very same online royalty issues. By many measures Chernin is said to be Hollywood's most powerful man.


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