TITLE

Universal's 'Man on the Moon' launches space-y adventure

AUTHOR(S)
Fitzgerald, Kate
PUB. DATE
June 2000
SOURCE
Advertising Age;6/12/2000, Vol. 71 Issue 25, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article features Universal Studios Home Video in Los Angeles, California's "Man on the Moon" Astronaut Training Sweepstakes promotion. The promotion is handled by Corporate Incentives. Promotion mechanics and prizes. The promotion aims to boost rentals of Universal's video release of the film "Man on the Moon," starring Jim Carrey.
ACCESSION #
3209277

 

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