TITLE

Lee Bundles Rob Lowe, Pink Ribbon

AUTHOR(S)
Dolbow, Sandra
PUB. DATE
May 2000
SOURCE
Brandweek;05/29/2000, Vol. 41 Issue 22, p13
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that Rob Lowe has signed on as the first male spokesperson for Lee National Denim Day, the United States' single-day fundraiser for breast cancer. Means of promoting the day and the importance of breast-cancer education; Information on the advertisement created by the Willoughby Design Group in Kansas City, Kansas; Foundation that will receive the proceeds from the project.
ACCESSION #
3207032

 

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