TITLE

Brisk Breaks Out in New Ads

AUTHOR(S)
McMains, Andrew
PUB. DATE
May 2000
SOURCE
Brandweek;05/29/2000, Vol. 41 Issue 22, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the advertising campaign created for Lipton Brisk iced tea. Features of the television spot via the agency, J. Walter Thompson Co. (JWT), New York; Explanation from JWT group Creative Director Mickey Paxton about the campaign; Features of the print advertisements.
ACCESSION #
3207029

 

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