TITLE

NEWS ROUNDUP

PUB. DATE
May 2000
SOURCE
Brandweek;05/29/2000, Vol. 41 Issue 22, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the marketing and advertising efforts of various companies as of May 29, 2000. Advertising campaign created by BBDO Chicago agency for Allied Domecq's Kahlua liqueur; Way of General Motors' Chevy division in pushing awareness of its Avalanche sport/utility/pickup vehicle; Honorary chair for the Aim Higher 2000 awards fashion show and luncheon.
ACCESSION #
3207023

 

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