TITLE

Loco for local

AUTHOR(S)
Major, Meg
PUB. DATE
April 2008
SOURCE
Progressive Grocer;4/1/2008, Vol. 87 Issue 4, p56
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the increased attention being given by retailers and consumers to locally grown produce in the U.S. According to a survey by The Hartman Group, more than three-quarters of consumers are buying products which they perceive to be locally made or produced. The report also found that while the desire to consume ethically plays a role sometimes in attempts to buy local, for a majority of consumers, the fascination with local products has as much to do with a return to values of simplicity.
ACCESSION #
32062535

 

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