TITLE

A Rose.com by Any Other Name

AUTHOR(S)
Kwak, Mary
PUB. DATE
June 2000
SOURCE
Inc.;2000 Inc. Technology 2, Vol. 22 Issue 9, p32
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reveals that companies that had changed their names to include .com, .net, or Internet outdid the American Stock Exchange (AMEX) Inter@ctive Week Internet Index on the day of the change, according to a research. Details on the research.
ACCESSION #
3204749

 

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