Best of BOTH worlds

McTaggart, Jenny
April 2008
Progressive Grocer;4/1/2008 The Collection, Vol. 87, p60
Trade Publication
The article features the Publix GreenWise Market in Palm Springs Garden, Florida, one the publication's Store of the Month. The format of the supermarket is a combination of natural and organic products and natural/organic health and beauty care products. Maria Brous, director of media and community relations for the store chain, says although shoppers are interested in being healthier does not mean they do not want to indulge. Based on the article, the Publix GreenWise is not meant to go in direct competition with the natural/organic retailers.


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