TITLE

THE REAL DEAL

AUTHOR(S)
McTaggart, Jenny
PUB. DATE
April 2008
SOURCE
Progressive Grocer;4/1/2008 The Collection, Vol. 87, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article features Food City in Phoenix, Arizona, one of the publication's Store of the Month. The supermarket offers a selection of authentic products from Mexico, which the mainstream competition finds difficult to match, notes the article. Robert Ortiz, Food City's vice president (VP) of sales and merchandising, claims that the volume the store sell from imported brands could be compared to the volume that national brands do in a conventional supermarket. Food City's buying team goes to Mexico each year to check out the latest product trends.
ACCESSION #
32037689

 

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