Indian Summer

Kelly, Tim
April 2008
Forbes Asia;4/21/2008, Vol. 4 Issue 7, p28
The article features Japanese watchmaker Seiko and its plan of doing business in India. There is a queue of foreign companies waiting to enter India, so the Japanese have to be aggressive, advises Kushal Pal Singh of DLF. Executive Tshushi Kaneko measures success by how many inches of watch-store display space he steals from Swatch. Owners who free up the best display space get a discount from the usual wholesale price. Kaneko also lavishes trophies on the bestselling stores.


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