Hold on tight

Biddle, Jane
April 2008
Progressive Grocer;4/15/2008, Vol. 87 Issue 5, p60
Trade Publication
The article discusses the challenge of managing a general merchandise business in the U.S. in terms of questionable ethical working practices, manufacturing, and product quality. Private label programs place retailers in the unfamiliar role of a brand manager working with many suppliers. As a result, retailers face a multitude of challenges keeping track of these suppliers' factory practices, while maintaining responsibility for the brand's reputation and quality.


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