TITLE

INTRODUCTION: SPECIAL ISSUE ON ENHANCING SALES FORCE PRODUCTIVITY

AUTHOR(S)
Mantrala, Murali K.; Albers, S´┐Żnke; Gopalakrishna, Srinath; Joseph, Kissan
PUB. DATE
March 2008
SOURCE
Journal of Personal Selling & Sales Management;Spring2008, Vol. 28 Issue 2, p109
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article discusses the focus on sales force and marketing productivity by articles within the issue.
ACCESSION #
31884893

 

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