TITLE

You, with the orange hair: We've got cars to design

AUTHOR(S)
Miller, Joe; Kranz, Rick; Fajuri, Gabe
PUB. DATE
May 2000
SOURCE
Automotive News;5/15/2000, Vol. 74 Issue 5874, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on General Motors' (GM) hiring of outside, European-trained designers in efforts to shed its reputation for boring cars. Recruitment of Anne Asensio, a designer at Renault SA; Low point in GM design in early 1990s.
ACCESSION #
3180320

 

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