Success means stepping outside the 'comfort zone'

Ashbridge, Ian
March 2008
Farmers Weekly;3/7/2008, p77
Trade Publication
The article highlights a speech delivered by Yo! Sushi founder Simon Woodroffe at the Future's In Your Hands event in March 2008. According to Woodroffe, successful entrepreneurs are people brave enough to step outside their comfort zones and face their fears. Woodroffe claimed that successful people trusted their instincts and made decisions.


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