April 2008
Marketing (00253650);4/2/2008, p68
Trade Publication
The article offers information on the verdict of the survey conducted by "Marketing" on the customer service at the contact center of Honda Motor Co. Ltd.


Related Articles

  • Reader frustrated by Type R brake row. Finnerty, Joe // Auto Express;4/16/2014, Issue 1315, p27 

    The article focuses on a reader being dissatisfied by customer service offered by Honda Motor Co. Ltd.

  • Honda will seek ideas to increase satisfaction. Rechtin, Mark // Automotive News;9/23/1996, Vol. 71 Issue 5679, p6 

    Reports on Honda Motor Co.'s plans to improve its customer satisfaction ratings. Partnership with automobile dealers; Key features of Honda's customer service program.

  • Direct choice: Honda. Barnes, Carolyn // Marketing (00253650);10/10/2007, p12 

    The article presents the author's comments on Honda Motor Co. Ltd.'s welcome pack. He says that the company's welcome pack--which is given to customer at the purchase of a Honda automobile--reflects the company's honest attempt to help motorists meet their environmental responsibilities. He...

  • THE JOY OF MOTORING. Smethurst, Steve // People Management;6/2/2005, Vol. 11 Issue 11, p34 

    Focuses on the importance of the Honda Institute, the biggest Honda training facility in Heathrow, England, to realizing the company's objectives. Information on the company's fundamental philosophy explained by Pauline Wiseman, head of human resources operations; Impact of the establishment of...

  • How to find out what they want. Pare, Terence P. // Fortune;Autumn/Winter1993, Vol. 128 Issue 13, p39 

    Focuses on ways in which some companies are using the advice of buyers to better serve the demand of today's consumer. Expenses incurred by various companies by way of payment to research firms to learn more about their customers; Ways adopted by Honda Motor Co. Ltd. to learn about customer...

  • As Honda and Toyota Drive Social Media Efforts, Who Gets the Higher Mark? WESCOTT, DAVID // PR News;9/12/2011, Vol. 67 Issue 35, p1 

    The article compares the social media strategies of Honda Motor Co. and Toyota Motor Corp. It discusses a survey of Social Informants, a group of Internet users utilized by companies for their target online audiences, on important factors that define the success of a company in social media...

  • Focus on service. Oxley, John // New Zealand Company Vehicle;Jun2014, p34 

    The article discusses insights from some major operators in the finance and leasing sector about the problems taking place within the industry in terms of overall customer service. Topics discussed include Maxxia Fleet vehicle lease company's strong focus on a service-first approach, the two...

  • AFTER SALES SERVICE FOR HONDA MOTORS - AN EVALUATIVE STUDY. Pandu Rangarao, J. // Indian Journal of Commerce & Management Studies;Jan2013, Vol. 4 Issue 1, p86 

    In this study the main aim of the author is to know the perception of the customers towards the service quality provided by the Honda automobiles. Here the scholar aimed to explain the role of after-sales service on customer satisfaction. Much number of questions relating to the service quality...

  • Targeting the top. Charman, Andrew // Motor Trader;May2013, Issue 5338, p48 

    The article reports on how the aftersales performance of Honda Motor Co., Ltd.'s dealer network can be the best in the market according to customer and aftersales executive Leon Brannan. Brannan said there is a current need for overhead absorption. A study by Honda shows that dealers who achieve...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics