Digressions at the Cinema: Reception and Mass Culture

Klinger, Barbara
June 1989
Cinema Journal;Summer89, Vol. 28 Issue 4, p3
Academic Journal
The article examines cinematic detours or digressions as constituting a significant, socially-rooted dynamic within the film-spectator interaction. The type of digression discussed in this paper describes a single economy of viewing produced by a concerted effort on the part of the film industry to encourage certain diverse readings of a film. The author's analysis focuses on the way in which certain diverse positions of viewing are encouraged by social and intertextual agencies within mass culture seeking to structure reception beyond textual boundaries. To approach the influence of such agencies, the author considers semiotics, particularly the work of Roland Barthes and Umberto Eco, and the mass culture theory of the Frankfurt School.


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