Deere unveils 23 new products

May 1997
Underground Construction;May97, Vol. 52 Issue 5, p69
Trade Publication
Reports on Deere & Co.'s launching of 23 underground construction products and five customer support programs. Renaming of its Worldwide Industrial Equipment Division to Worldwide Construction Equipment Division; Remarks from Pierre Leroy, division president; Changes in the marketing strategies of the company; Features of several products of the company.


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