TITLE

FTC Reviews Environmental Marketing Guides

AUTHOR(S)
Bergeson, Lynn L.
PUB. DATE
April 2008
SOURCE
Pollution Engineering;Apr2008, Vol. 40 Issue 4, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the initiative of the U.S. Federal Trade Commission (FTC) to review its "Guidelines for the Use of Environmental Marketing Claims" or the Green Guides. The Green Guides focuses on claims regarding carbon offsets and renewable energy certificates. The FTC says that carbon offsets are credits or certificates representing the right to claim responsibility for greenhouse gas emission reductions. It is also mentioned that individuals and businesses aim to reduce their carbon footprints or make themselves carbon neutral by acquiring the greenhouse gas reduction credits.
ACCESSION #
31633168

Tags: GREEN marketing;  GUIDELINES;  CARBON offsetting;  RENEWABLE energy sources;  EMISSION control;  GREENHOUSE gas mitigation;  CARBON credits;  UNITED States. Federal Trade Commission

 

Related Articles

  • Federal Trade Commission Reviews Guidelines for Environmental Marketing Claims.  // Venulex Legal Summaries;2008 Q2, Special section p1 

    This article discusses the move of the U.S. Federal Trade Commission (FTC) to review its guidelines regarding environmental marketing claims in 2008. It discusses the commission's approach to claims relating to greenhouse gas emissions, carbon offsets and Renewable Energy Certificates (RECs). It...

  • Carbon Offsets. Schmidt, Charles W. // Environmental Health Perspectives;Feb2009, Vol. 117 Issue 2, pA62 

    The article discusses the growing carbon-offset market in the U.S. that is available to businesses, persons, or groups interested in reducing their carbon footprints. It mentions the Clean Development Market (CDM) and certified emission reductions (CER) that can be traded to comply with Kyoto...

  • turning carbon into gold. Harkinson, Josh // Mother Jones;Jul/Aug2008, Vol. 33 Issue 4, p13 

    The article discusses a renewable energy project funded by the producers of the film "An Inconvenient Truth" which gave money to NativeEnergy, a carbon offset company, to buy methane gas emitted from cow manure from a Pennsylvania dairy farm. The article questions whether NativeEnergy created a...

  • BEYOND carbon markets. Reyes, Oscar; Gilbertson, Tamra // UN Chronicle;2009, Vol. 46 Issue 3/4, p46 

    The article discusses carbon trading, which aims to make it cheaper for companies and governments to comply with emissions reduction targets. The authors mention that the Clean Development Mechanism (CDM) is the largest carbon trading mechanism, which boasts about 1,800 registered projects as of...

  • EU States Agree to Cut Greenhouse Gas Emissions 20%. Scott, Alex // Chemical Week;3/14/2007, Vol. 169 Issue 9, p8 

    The article reports on a binding agreement signed by leaders of European Union (EU) member states to reduce greenhouse gas emission targets. They also agreed that 20% of all energy consumed in the EU by 2020 should come from renewable sources. The agreement also allows countries with a large...

  • Kicking ahead. Hillsdon, Mark // Green Futures;Apr2008, Issue 68, p34 

    The article reports on the effort made by E.ON, a company that sponsors football competition, to make the ball competition carbon-neutral in Great Britain. To become sustainable, everything from stadium buildings, to floodlights, to catering and waste management must be evaluated carefully, but...

  • BIG REDD. Butler, Rhett // Washington Monthly;Jul/Aug2009, Vol. 41 Issue 7/8, pA6 

    The article reports on the experiment called Reducing Emissions From Deforestation and Forest Degradation which is being piloted in countries worldwide. The idea behind the experiment is that businesses or governments in wealthy countries compensate those in the developing world for preserving...

  • Proposed Climate Bill Rolls Out Carbon Cap. Harris, Angela D.; Turpin, Joanna R. // Air Conditioning Heating & Refrigeration News;10/19/2009, Vol. 238 Issue 7, p1 

    The article focuses on the impact of the proposed Waxman-Markey bill, H.R. 2454 or the American Clean Energy and Security Act of 2009 (ACES) in the heating ventilation air-conditioning refrigeration (HVACR) industry in the U.S. The bill is noted to capitalize 3 percent of the country's...

  • Offsets' ups & downs. Truini, Joe // Waste News;7/9/2007, Vol. 13 Issue 5, p1 

    The article reports on the issue surrounding carbon offsets, which is said to be a powerful tool to reverse the effects of global warming caused by greenhouse gas emissions. Since the announcement of carbon offsets, an increased number of companies are offering retail carbon credits which,...

Share

Read the Article

Courtesy of your local library

Public Libraries Near You (See All)
Looking for a Different Library?

Other Topics