TITLE

Don't count--analyze

AUTHOR(S)
Diamond, David
PUB. DATE
March 2008
SOURCE
Progressive Grocer;3/1/2008, Vol. 87 Issue 3, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers some tips on smart retailing. It discusses circumstances in which cold, hard facts can be as misleading as any opinion. The author argues that there is nothing wrong with using numbers as the basis for understanding something, but numbers alone do not create true understanding. He says that in order to make a quality decision-making, retailers should demand analysis, not numbers.
ACCESSION #
31610961

 

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