TITLE

Springs maximizing hot Pokemon license

AUTHOR(S)
Slott, Mira
PUB. DATE
April 2000
SOURCE
Home Textiles Today;04/03/2000, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Springs Industries' introduction of Pokemon juvenile bedding line for the girl demographic in New York. Success of the company's Pokemon products; Company's efforts to increase add-on sales; Springs' high expectations for Pokemon's longevity.
ACCESSION #
3157672

 

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