TITLE

Disney-ABC Owns the Day

AUTHOR(S)
Becker, Anne
PUB. DATE
March 2008
SOURCE
Broadcasting & Cable;3/31/2008, Vol. 138 Issue 13, p11
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the benefits offered by the daytime soap operas owned by Disney-ABC Television Group in the U.S. It states that the company's ownership of three soap operas, including "The View" provides an opportunity to easily feature advertiser's products in each of the show. In addition, Disney-ABC also plans to expand its Soapnet, which will be airing primetime soap operas and dramas made available to viewers. The company anticipates that the move will help boost its profit.
ACCESSION #
31549752

 

Related Articles

  • Soap no longer on bubble. De Jager, Christelle // Variety;5/12/2008, Vol. 410 Issue 13, p25 

    The article reports that the South African television soap opera "Egoli" will continue production until at least March, 2010. Egoli is broadcast daily on the M-Net television network, and is one of M-Net's most-watched shows. Egoli draws around 370,000 viewer per episode. The year 2010 will mark...

  • MÉXICO IMAGINADO.  // Estudios Sobre las Culturas Contemporáneas;jun2005, Vol. 11 Issue 21, p9 

    No abstract available.

  • Soap Mag Confidential. Miller, Stuart // Broadcasting & Cable;2/12/2007, Vol. 137 Issue 7, p24 

    This article discusses whether soap opera magazines sway Emmy Awards voters. Charlie Mason, managing editor of Bauer Publishing's "Soaps in Depth" magazine, remarks that the Emmy's remind people about the incredible work being done in daytime television. Mason also adds that soap opera magazines...

  • Soap Opera Viewing Motivations and the Cultivation Process. Carveth, Rodney; Alexander, Alison // Journal of Broadcasting & Electronic Media;Summer85, Vol. 29 Issue 3, p259 

    Previous research of possible cultivation effects of television viewing has ignored television viewing motivations as possible variables in the construction of a "television world view." Results of the present survey of 265 college student soap opera viewers revealed that the interaction of soap...

  • Soap Opera Viewing in College: A Naturalistic Inquiry. Lemish, Dafna // Journal of Broadcasting & Electronic Media;Summer85, Vol. 29 Issue 3, p275 

    College students' viewing of a popular soap opera. General Hospital, was studied at campus locations. Naturalistic methods of participant observation and interviewing were employed throughout the 9 month field study. The types of student soap opera fans were described, as well as the uses and...

  • Uses of Daytime Television Soap Operas by College Students. Rubin, Alan M. // Journal of Broadcasting & Electronic Media;Summer85, Vol. 29 Issue 3, p241 

    Interviews were conducted with a random sample of 1023 students at 11 U.S. universities. Four primary motives for watching daytime television soap operas were ascertained via factor analysis. These were: Orientation, Avoidance, Diversion, and Social Utility. Correlation and regression were used...

  • A Real Cliffhanger. Ordoñez, Jennifer // Newsweek;1/28/2008, Vol. 151 Issue 4, p58 

    The article discusses the steady decline of the U.S. soap opera industry, and speculates on whether the writers strike could bring about the end of the genre. The article states that during the strike, many soap operas have begun using writers who are not members of the Writers Guild of America...

  • This is Soap (TV program). Walker, Martin // ScotsGay Magazine;Aug2003, Issue 53, p15 

    Reviews the television program "This is Soap."

  • Azteca's trio of new soaps don't wash with auds. Sutter, Mary; Paxman, Andrew // Variety;10/12/98, Vol. 372 Issue 9, p34 

    Focuses on the bid of the television station TV Azteca to revive its ratings by introducing soap operas in Mexico. Overnight ratings for the soap opera; Primetime share of Azteca for the second quarter of 1998.

Share

Read the Article

Courtesy of NEW JERSEY STATE LIBRARY

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics