TITLE

McCann's Moehlenkamp takes Microsoft challenge

AUTHOR(S)
Cuneo, Alice Z.; Elkin, Tobi
PUB. DATE
May 2000
SOURCE
Advertising Age;5/29/2000, Vol. 71 Issue 23, p64
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the appointment of Kevin Moehlenkamp as chief of advertising creative for the Microsoft Corp. account. Other reorganization by Moehlenkamp's agency McCann-Erickson/A&L; How Moehlenkamp is preparing for his post, and the challenges presented by Microsoft; Career highlights, including Clio award for an HBO commercial.
ACCESSION #
3154596

 

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