TITLE

P&G opts out of ad crossfire

PUB. DATE
May 2000
SOURCE
Advertising Age;5/29/2000, Vol. 71 Issue 23, p50
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the decision of Proctor & Gamble Co. (P&G) to not advertise in the syndicated television program of Laura Schlessinger. Gay-baiting in Schlessinger's show; Lack of moral stand by P&G in its announcement to distance itself from Schlessinger; Wish of P&G to remove itself from controversial issues.
ACCESSION #
3154582

 

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