TITLE

Map publisher loses its way in the vast USA

AUTHOR(S)
Hansen, Susan
PUB. DATE
June 2000
SOURCE
Inc.;Jun2000, Vol. 22 Issue 8, p36
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Describes the logistical problems encountered by the sales representatives of map publisher Mosher-Adams Inc. of Oklahoma City, Oklahoma that eventually led to the company's closure. History of the company; Actions taken by chief executive Jerry Wright to save the company; Views on Mosher-Adams.
ACCESSION #
3151221

 

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