TITLE

Revenue Management Systems Promise and Delivery

AUTHOR(S)
Burns, John
PUB. DATE
April 2008
SOURCE
Hospitality Upgrade;Spring2008, p140
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers information about revenue management systems in the U.S. It is widely adopted by global hotel industry because it offers tools developed on Excel spreadsheets and processes for using them which can be implemented easily and successfully at any hotel property. To effectively reap the benefits of the system, it requires aggregation and consideration of massive amounts of information about past demand and occupancy. Its productivity equates directly to the level of detail collected and evaluated in the process.
ACCESSION #
31425439

 

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