Fancast's Fans Are Engaged

Spangler, Todd
March 2008
Multichannel News;3/24/2008, Vol. 29 Issue 12, p23
The article reports on the performance of Comcast Corp.'s (CC) Fancast entertainment portal in the U.S. CC claims that the portal has proven to be far effective after its official launch. However, the company declines to provide figures on monthly visitors to Fancast. In February 2008, visitors exceed expectations by 125% and more than 70% of Fancast's traffic is organic traffic. Fancast also provides details on 50,000 television shows and 80,000 movies.


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