Haugsted, Linda
March 2008
Multichannel News;3/10/2008, Vol. 29 Issue 10, p13
The article reports that Lifetime Movie Network (LMN) has launched its local ad sales promotion behind its first original miniseries, "The Capture of the Green River Killer," in the U.S. According to Sue Panzer, vice president of distribution of LMN, there are several factors contributing to the launch of the sales promotion. It is noted that LMN has signed up affiliates to participate in the promotion from the top 25 television markets.


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