TITLE

TV Land Tunes In New Series

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
March 2008
SOURCE
Multichannel News;3/10/2008, Vol. 29 Issue 10, p12
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the plan of TV Land to introduce several new original reality series over the next six months in an effort to serve its 40-54 year-old target viewers in the U.S. The television station is hoping that original reality series will boost viewership for the network. However, Larry Jones, president of TV Land, announced that the network will not abandon its classic-TV roots.
ACCESSION #
31332973

 

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