TITLE

McAleese foresees prosperous future

PUB. DATE
February 2008
SOURCE
Trailer / Body Builders;Feb2008, Vol. 49 Issue 4, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the statement by Joe McAleese, chairman of the board of directors of the Heavy Duty Manufacturers Association (HDMA), which encouraged members to be in a position to adapt as the trucking industry enters a period of long-term growth in the U.S. in 2008. He emphasized the need for his fellow members to be more steadfast in their efforts to protect their brands and intellectual property. McAleese also addressed the economic difficulties faced by the industry and the period of time before such challenges will be reversed.
ACCESSION #
31324053

 

Related Articles

  • Exporters should act to protect brand names. Taylor, Michael // NZ Business;Aug96, Vol. 10 Issue 7, p62 

    Focuses on the need for New Zealand exporters to protect their brands using the protections offered by destination countries. International emphasis on protection for intellectual property rights; Main reason for the government's involvement at both bilateral and multilateral levels.

  • Locog is over-protective.  // Marketing Week;8/2/2012, Vol. 35 Issue 29, p12 

    The article presents quotes from readers about rules protecting brand name products related to the 2012 Olympic and Paralymic Games enacted by the London Organising Committee of the Olympic and Paralympic Games (LOCOG).

  • Appendix F: Sample Cease-and-Desist Letters.  // Defending the Brand;2004, p243 

    Examples of cease-and-desist letters in relation to the abuse of brands or intellectual property online discussed in the book "Defending the Brand" are presented.

  • It's all in a name.  // Accountancy;Feb2003, Vol. 131 Issue 1314, p10 

    The article highlights the case of Tottenham Hotspur, a football club. Tottenham Hotspur football club has won the court battle with a street trader who claimed that the name Tottenham was not the sole property of the club because it is also the name of a town in England. The court has allowed...

  • McAleese foresees prosperous future.  // Bulk Transporter;Mar2008, Vol. 70 Issue 9, p10 

    The article reports on the perspective of Joe McAleese, chairman of the Heavy Duty Manufacturers Association (HDMA) concerning the future of the truck industry in the U.S. He urged members to plan for sustainable growth, acknowledge the emergence of the global economy and ensure safety through...

  • Why Can't UGLY Be PRETTY??? Edwards, Jim // Brandweek;4/18/2005, Vol. 46 Issue 16, p32 

    Focuses on the Ugly Clothing brand created by marketer Jonny Adams. Background on the establishment of the business; Efforts of the business to market its brand to celebrities; Intellectual property issue on the brand.

  • Branding: From a commercial perspective. Noble, John // Journal of Brand Management;Feb2006, Vol. 13 Issue 3, p206 

    Ask someone to distinguish a trade mark from a brand and there may be a problem; for some, the two are synonymous. To others, while they may know what a brand is, they may find it hard to define one. This paper explains brands and looks at the similarities and differences they have with trade...

  • GUARDING A CULTURAL ICON: CONCURRENT INTELLECTUAL PROPERTY REGIMES AND THE PERPETUAL PROTECTION OF ANNE OF GREEN GABLES IN CANADA. Slane, Andrea // McGill Law Journal;Jun2011, Vol. 56 Issue 4, p1011 

    This article uses the various intellectual property protections afforded to the classic children's novel Anne of Green Gables as a means of illustrating the blurring between copyright, trademark, and official marks regimes in Canada. By not keeping these regimes distinct, the author argues,...

  • Flossed for words: developments in oral care. Ainsworth, Steve // Dental Nursing;Dec2008, Vol. 4 Issue 12, p706 

    The article discusses some of the key developments in oral care based on the history of dentistry. One of the most familiar objects in the development of oral care is the humble toothbrush has been the subject of more than 3000 different patent applications over the last 150 years. Another...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics