TITLE

Holden puts profit over share

AUTHOR(S)
Woodyard, Michael
PUB. DATE
May 2000
SOURCE
Automotive News;05/08/2000, Vol. 74 Issue 5873, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that DaimlerChrysler president Jim Holden is willing to give up market share in the United States, Mexico and Canada to maintain its North American margins. Percentage decline in DaimlerChrysler's North American share for 1999; Comments of Holden on the best way to revive the incentive cycle.
ACCESSION #
3127299

 

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