Real money

Mehegan, Sean; Ebenkamp, Becky; Elkin, Tobi; Thompson, Stephanie
February 1998
MediaWeek;02/23/98, Vol. 8 Issue 8, p36
Trade Publication
Provides information on several television (TV) advertisements (ad). Launching of the Treasures brand of chocolate nuggets by Nestle Chocolate & Confections; Details on the TV ad for Lugz sneakers; Budget for the ads for the digital still cameras and camcorders of JVC; Other product advertisements.


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