TITLE

HOW CAN WE BEST ASSIST ENTREPRENUERS? THE IMPORTANCE OF PERSONAL AND PEER COACHING TO SKILL DEVELOPMENT

AUTHOR(S)
Kutzhanova, Nailya; Lyons, Thomas S.
PUB. DATE
January 2008
SOURCE
USASBE Conference Proceedings;2008, p1
SOURCE TYPE
Conference Paper
DOC. TYPE
Article
ABSTRACT
This paper challenges the standard approach of enterprise development to entrepreneurial skill development -- passive transference of knowledge. It argues that entrepreneurs learn in a very different way. Through in-depth interviews with entrepreneurs and coaches in a pilot program of the Entrepreneurial Development System in Central Appalachia, it explores the efficacy of individual and peer group coaching, concluding that these tools are better suited to entrepreneurs' skill-building needs for several reasons. The paper concludes with a call for the wider use of such coaching in enterprise development efforts and further research on the relationship between this approach and actual business performance.
ACCESSION #
31131652

 

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