Advocacy and Compulsion

Kosnett, Jeffrey R.
May 2000
Advisor Today;May2000, Vol. 95 Issue 5, p40
Trade Publication
Discusses how the life insurance industry can boost the public's propensity to buy life insurance. How life insurance is compared with a can of soda; Ways to boost the public's propensity; Information on Csaba Cziklai, a psychologist that specializes in counseling insurance agents.


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