TITLE

BT cellnet

PUB. DATE
July 1999
SOURCE
Marketing (00253650);7/1/1999, p78
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Profiles BT Cellnet, Great Britain's second largest mobile phone network operator. Customers; Launch advertising campaign; First flat-rate pan-European mobile service; Advertising agencies; Advertising expenditures; Top marketer.
ACCESSION #
3093807

 

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