TITLE

Court verdict threatens scratchcard promotion

AUTHOR(S)
Darby, Ian
PUB. DATE
July 1999
SOURCE
Marketing (00253650);7/1/1999, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on a court ruling outlawing scratchboard promotions in Great Britain. `Unlawful lottery'; Implications to major brands running scratchboard promotions through supermarket chains and other retailers; Comments from the Institute of Sales Promotion.
ACCESSION #
3093777

 

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