P&G's Clark takes up reins at global marketing group

Neff, Jack
May 2000
Advertising Age;5/8/2000, Vol. 71 Issue 20, p22
Trade Publication
The article reports on the decision of Procter and Gamble Co. to merge its global feminine products and baby care units. The move came following a 28 per cent decline in the company's third-quarter earnings. Executives familiar with the company, however, believe that the appointment of Kerry Clark as president for global market development organizations could bring the company's regional marketing and sales efforts under firmer control.


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