`Respect'--anti-smoking roadshow

June 1999
Marketing Event;Jun99, p36
Focuses on `Respect,' the anti-smoking roadshow of Great Britain's Ministry of Health aimed at teenagers. Planning of the road event according to Paul Narraway, managing director at MDI Field Marketing, one of the operators of the roadshow; List of the events featured in the roadshow; Logistical considerations in `Respect' roadshow.


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