TITLE

Sock It to Me

AUTHOR(S)
Lippert, Barbara
PUB. DATE
May 2000
SOURCE
Adweek New England Edition;05/01/2000, Vol. 37 Issue 18, p40
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the advertising campaign of Pets.com which uses a puppet named Sock. Information on Sock; Television appearances of Sock; Impact of Sock on the stocks prices of dot.com companies.
ACCESSION #
3079292

 

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