TITLE

Turner Bets Ratings Rebound in Playoffs

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
April 2000
SOURCE
Multichannel News;04/10/2000, Vol. 21 Issue 15, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that Turner Sports cable television network is expecting a rise in the television ratings of National Basketball Association (NBA) games in the United States during the 2000 playoffs. Average ratings of NBA games in the regular season; Reasons for the ratings decline in the NBA games; Turner's plans to boost its ratings.
ACCESSION #
3058739

 

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